Every October because 1985, the pink ribbon, character of the citizen Breast melanoma Awareness Month (NBCAM), is seen everywhere.

It is prominently exhibited on TV ads, posters, and in womens magazines. Women smugly pin the pink ribbon to their blouses. The pink ribbon has become synonymous with brace, courage, and caring.

During citizen Breast melanoma Awareness Month, multitudes of fundraising runs, hikes, walks, and other actions elevate over a hundred million bucks towards the goal of conquering breast plague. High-profile companies such as Avon, Lee Denim, Revlon, Ford, and Yoplait Yogurt all get into the act by donating a very small percentage of their profits from designated produce or army. By far the major organization associated with NBCAM, and the one with the uppermost profile, is the Susan G. Komen Breast melanoma Foundation, which has been hugely successfully in sponsoring over one hundred fundraising runs with over 1.5 million participants worldwide.

As you continue to read this article, pay special attention to how parts 1 and 2 relate to one another.

Breast plague is a fresh day pandemic (what worn to be a one-in-20 incidence is now one in nine in Canada and one in eight in the US) with an estimated 21,200 Canadian women being diagnosed with the disease this year. Tragically, 5,200 of those women will die from it. Breast plague is the most frequently diagnosed plague in Canadian women and the incidence continues to climb at the toll of two percent each year.

So lets all adhere in, don those maneuver shoes, smugly exhibit our pink garland, and take to the roads, right? fall on a little. Before you get swept up by the emotional passion of this call to arms, there is something you must know.

Whos Behind the Pink Ribbon?

As the essential multimillion-buck corpotoll sponsor of NBCAM, pharmaceutical giant AtraZeneca, formerly Zeneca before merging with Swedish pharmaceutical Astra, was owned by Imperial element Industries (ICI), a foremost international manufacturer of industrial substances and carcinogenic pesticides. ICI manufactures the forced ingredient polyvinyl chloride, which has been honestly connected to breast plague and the pesticide acetochlor, classified by the Environmental Protection action as a maybe creature carcinogen.

AstraZeneca also manufactures pesticides, herbicides, and fungicides. ICI and AstraZenecas substance plants daily discharge aptitude plague-causing pollution into the environment. And, to top off their profitable investments, AstraZeneca also owns Salick wellbeing trouble, a wholly-owned subsidiary of AstraZeneca, provides consulting army, and manages the maneuver of frequent comprehensive plague attention facilities throughout the United States.

There is loud silence by all NBCAM programs when it comes to important women about environmental carcinogens. After all, if it became broad data that AstraZenecas substance yield and factories honestly contribute to the breast plague pandemic, it would sure foul their well-oiled PR fight.

Many experts predicted decades ago that widespread use of mock substances would upsurge plague tolls. From 1940 through the 1980s, billions of tons of deadly substances were discharged into the environment. These deadly time bombs are now found in everything and everywhere.

Scientists at the 23rd council of the International Association for Breast melanoma inquiries reported in 2001 (Breast melanoma inquiries, 2001) that chlorine-based substances were connected to the breast plague pandemic. Their findings bare that women with the uppermost concentrations of chlorine-based pesticides in their blood and fat have breast plague risks four to 10 period senior than women with drop concentrations.